Louise McDonnell - Social Media Expert

I have been working in the area of Digital Marketing since 2009 and have trained and coached over 8000 people on how to use social media as a marketing tool.

Facebook Author

I have a particular expertise and passion for Facebook marketing.  In November 2017 I launched my book, "Facebook Marketing, The essential guide" published by The Liffey Press!  The book is a full guide on how to use Facebook and will help beginners new to the platform, as well as advanced users that want to focus on strategy, creating sales funnels and using Facebook Ads effectively.  Its' full of practical examples of businesses and community groups succeeding with Facebook.  There's a case study section which features an hotel, leisure centre, butchers and deli, ladies boutique, online store, destination marketing group and a local Sporting Organisation.

Keynote Speaker

I really enjoy speaking at events for business organisations and community groups.  I speak about digital marketing, website marketing, social media but my favourite topic is Facebook!  I tailor my keynotes to suit the group I am addressing!  I have been described as being ‘inspiring’ and a ‘font of practical and valuable advice’.  Recently I have been a keynote speaker at the BizExpo.ie, The Wedding Suppliers National Conference, The Women's Inspire National Conference,   Social Media Summit Ireland, The Digital West Summit.  I am one of the headline speakers at the Innowave Summit 2019 in Bulgaria. 

Worldwide Recognition

I was voted as one of the top worldwide 50 Facebook Marketing Bloggers by Feedspot and Springboard.com listed me as one of the top 108 digital marketing experts worth following. BloggerLocal listed me as one of the top 10 worldwide Facebook experts and more recently Designwizard listed me as number 16 on a list of Ireland's top 50 marketers.


Thanks to everyone for taking the time to send me feedback on my keynotes:)  Here's a sample of some of the comments I regularly receive..