Video content not only helps you build trust and connect with your target audience but also acts as fuel for your other marketing techniques. In this session, Louise will help you understand the difference and the benefits of both Instagram Reels and Stories. 

Here's what Louise will cover:

• What is the difference between Instagram reels and stories?
• The benefits of using Reels V. Stories
• How to record, edit and upload onto Reels
• How your client experiences your Reel and how to convert to sales
• Some examples of Reels
• How to maximise your brand awareness on Stories
• Creating your highlights section to save Stories

This training session is free for members of the Social Media Academy or you can pay a one-off fee of €99 to access it with playback.